Accelerator Centre Promotional Videos

The Accelerator Centre sought a strategic way to increase awareness of its programs and highlight the innovative companies participating in them. To address this need, I developed and proposed a video-driven storytelling approach that would showcase client success stories while reinforcing the value of the Accelerator Centre’s programming.

I initiated the project by creating and presenting a pitch deck that outlined how a series of promotional and interview-based videos could effectively support the organization’s awareness goals. Once the concept was approved, I led the project from planning through final delivery.

Working closely with the client, I helped identify which programs to feature and selected founders and participants who would best represent each program’s impact. I then coordinated all pre-production planning, including scheduling, equipment logistics, and a detailed shoot-day agenda.

During production, I personally conducted interviews with six Accelerator Centre clients as well as the organization’s VP of Marketing, guiding conversations to capture authentic stories about the programs and their outcomes. Following filming, I developed the narrative structure and storyboard for both the primary promotional video and the individual interview features.

I then worked with the production team and the client through the post-production process, ensuring the final video assets were polished and delivered in formats optimized for digital and social media use. The result was a cohesive set of promotional videos that elevated the visibility of Accelerator Centre programs while highlighting the entrepreneurs and companies behind them.

Client: Accelerator Center

Type of Project: Promotional Videos